How to create QR codes

Now you understand what a QR Code can do, it is time to evaluate what it can do for our business and create your own. You will need to consider: QR code generator software QR Code types: Static vs. Dynamic 4 Steps to create your QR Code QR code generator software     There are […]

Roll directions

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How Do I Choose ?

Knowing the end use or application of labels is essential. It impacts the choice of face stock, adhesive and liner as well as options for printing and finishing. Here are some of the questions you can expect and how it helps to give you the best possible solution:   1. Where is it going and what do you want […]

Face Stocks

When deciding on a label face stock you will need to consider: budget: balance between price & performance. final appearance: glossy, matt, textured or metallic look. printability: will it work through a printer. end use: what it is applied to plus any temperature exposure. Face Stocks come in many variations of 2 main types: Paper or Synthetic   […]

Label Adhesives

Initial adhesion or ‘tack’ during application affects the performance of the label during its lifespan. Poorly applied labels or the wrong choice of adhesive impacts on how your label stands up to it’s intended use.   When deciding on a label adhesive you will need to consider: Adhesion – 3 Options: Permanent, Removable or Repositional Formulation […]

Backing Materials (Liner)

The backing material (or liner) for a label is usually coated with a silicon layer on the upper side (closest to the label stock adhesive) to allow the face stock to release from the backing as it is applied to the end product. The backing material choice may matter depending on whether you require clarity […]

Finishes & Embellishments

These are the ways we enhance the aesthetics of a label, but can also have a pragmatic purpose to improve the performance or life of the label. There are many options available to create stunning effects: special inks, varnishes, laminates, foils and embossing. varnish: A clear ink used for added protection or to give a higher […]

Artwork Specs

We aim to make your proofing process as smooth and efficient as possible. When uploading artwork online please note: Your artwork will be proofed back to you online (usually within 24 hours). All new label designs require art approval before we proceed. Artwork can be supplied in Illustrator, InDesign, pdf, eps, ArtPro. Save artwork as a […]

Print Colours

4 Colour Process (CMYK): A process similar to photography whereby the image is made by layering 4 colours (Cyan, Magenta, Yellow and Black). The final result can be stunning images but specific colour matching is not guaranteed in terms of consistency between runs or for spot or PMS colours. Digital print: All digital printing is […]

Preparation

Preparation is often noted as a separate line on quotes for labels or printing. Preparation costs can be made up of a number of associated costs including: printing plates, dies or artwork/design. Usually preparation is incurred only once for new labels. Exact repeat printing does not usually require any modifications and will use previous printing […]

Understanding Labels

Providing your customer with amazing labels is an exciting and rewarding time. The most important thing to ask your customer is the end-use or application. Knowing this will allow you to choose the right options: Labels have three parts: 1) face stock 2) adhesive 3) backing material Most stocks are either a paper-based or synthetic (filmic/plastic) material our industry specific knowledge will provide guidance on the range […]

What is Opaque White

If you are printing on clear material, silver or gold material, or any coloured materials you need to understand the relationship of inks with materials. Most printing inks have a degree of transparency. Normally this is ok as you print on white materials. The degree of transparency can depend on the ink type (water based […]